Why Your Doula Website Isn’t Showing Up on Google—And How to Fix It
If you’ve ever Googled “doula near me” and didn’t see your website in the results, you’re not alone.
So many doulas pour their heart into creating a beautiful website, filled with compassionate language and dreamy photos—only to be met with silence.
The problem? Google can’t see how pretty your site is.
And that’s where SEO comes in.
What is SEO, Really?
SEO stands for Search Engine Optimization—and it’s the strategy behind how your website gets found online. It’s what tells Google:
Who you are
What you do
Where you serve
And why your site should show up when someone is searching for support
Without solid SEO, your website is like a business card left in a drawer. No matter how beautiful it is, no one will see it unless you hand it out—or in this case, optimize it.
Why Should Doulas Care About SEO?
Because potential clients are already searching for you.
They're typing in phrases like:
“postpartum doula in Charlotte”
“birth doula near me”
“sleep support for newborns in Toronto”
And if your site isn’t optimized with the right keywords, headings, and metadata, you won’t show up—even if you’re exactly what they’re looking for.
The good news? You can fix it.
A Game-Changer SEO Training (Just for Doulas)
Inside My Doula Village, we recently hosted a powerful session with Julia Riddle of Doula Design Co.—a former postpartum doula turned SEO and web design pro.
She walked us through exactly what Google looks for and gave us a full checklist of steps you can take to make your website more searchable (without hiring a tech expert or starting from scratch).
🚨 Spoiler alert: It’s not just about keywords.
You’ll learn things like:
How to write alt text for your images that boost your visibility
What a “meta description” is and why it’s a BIG deal
The step everyone forgets that tells Google your site even exists
Get a free website audit
from Doula Darcy when you join My Doula Village. You’ll get the personalized tips you need to make your website a client magnet!
Ready to Get Found Online?
Whether you’re a brand-new doula or have been in business for years, this training is essential.
If your website isn’t bringing you consistent client leads, it’s time to give it the SEO love it deserves.
📲 Join My Doula Village today to watch the full replay of Julia’s SEO training + access a growing library of expert sessions designed to help you grow a thriving, sustainable doula business.
Let your website work for you—even while you’re with a client!
Don’t have a website yet? Check out these Doula Website Templates that are SEO optimized.
