The Doula Darcy
The Doula Darcy (a.k.a Darcy Sauers) is a Doula Business Coach & Marketing Strategist who combines her unique background: 10 years in advertising and 15 years as a postpartum doula to help other doulas build thriving businesses
The Doula Darcy worked for 10 years in the advertising and marketing field before having 3 children and then becoming a postpartum doula in 2010.
She attributes her background in marketing to her success at building a thriving postpartum doula business in a small town in New Hampshire. Now she loves sharing her industry expertise with other doulas.
The Doula Darcy is the founder of the My Doula Village, a monthly membership community which helps doulas with the marketing side of being a doula so that they can get more clients.
The Doula Darcy also works 1:1 with doulas who are ready to scale their doula business to serve more people, earn more impact and work less hours. Is this you? You can book a Breakthrough Call with her here.
Her 1:1 coaching is offered in 3 and 6 month packages, but she also offers one-off Strategy Sessions.
Darcy has been a DONA certified postpartum doula and lactation counselor for fourteen years. She lives near the Seacoast of New Hampshire with her three kids and a turtle.
The Doula Darcy is a member of DONA (Doulas of North America) and CAPPA (Childbirth and Postpartum Professional Association).
Download Darcy’s FREE Cheat Sheet on How to Get More Doula Clients here.
“She (The Doula Darcy) is a genius, y’all! She is a genius when it comes to social media and helping you figure out those initial steps.”
As a doula, determining your rate is not just about choosing a number that feels right—it’s about valuing your time, skills, and the expenses of running a business. Many doulas, both beginners and those further along in their careers, struggle to charge rates that reflect their true worth. If you want to make doula work a sustainable, long-term career, it's important to understand the business side of it, and that starts with setting your rate correctly.