Postpartum Doula Packages

Once you’re ready to start working as a postpartum doula and you get your website up and running, it’s time to start thinking about the postpartum doula packages you want to offer to your clients.

Packaging your postpartum doula services makes it easier for potential clients to understand how you can help them.

Here are my top suggestions:

  1. Keep it simple - don’t overwhelm people with lots of words and descriptions

  2. Offer three package options - Offer a one-time visit, a medium sized package and a deluxe or VIP package.

  3. Offer add-on value instead of bulk discounts - Instead of lowering your hourly rate for your large packages, what services or products can you add on as a bonus?

Are you trying to figure out how to create virtual postpartum doula packages? I have a whole module on virtual postpartum doula package ideas and pricing in my Take Your Postpartum Doula Business Virtual online class. Check it out here.

postpartum doula packages

Create postpartum doula packages…

that attract your ideal client and convey all the ways in which you can help support new parents.






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Just starting out as a postpartum doula?

Join my Facebook Group: The Doula Marketing Group and connect with other postpartum doulas as we help support new families.

I’m The Doula Darcy and I help postpartum doulas get more clients. I bring my 10 years of experience in the advertising and marketing field to the work I do as a mentor to postpartum doulas.

Follow me on Instagram for more tips!